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Mimmi Staaf

We got to know Mimmi Staaf years ago when she ran her own interior store and upholstery shop in Midsommarkransen. Recently she, her husband Joakim, and their son…

Siri Carlén

Drawing keeps her up during the nights, and if she doesn’t collapse early, she solves climbing problems in her mind to fall asleep. This year, artist Siri Carlén…

Linda Ring

Thanks to artisanal bread artist Linda Ring we’ve just realized that bread can be so much more than just… breakfast. It can be a piece of art, something you can…

Emma Elwin

Emma Elwin is the Swedish stylist who has become the face of sustainable fashion and lifestyle in Scandinavia. Thanks to her blog and platform Make it last she…

Nina Oja

The visual mastermind Nina Oja wakes up to Beatles’ Blackbird and goes to sleep late. In between, she art directs the Swedish ELLE titles as an award-winning…

Marina Peterson

Former Midnatt co-worker Marina Peterson is a real treasure hunter. With a tremendous talent to find the perfect objects she turned her small nook south of Stockholm into a…

Maja Säfström

Architect-went-full-time-illustrator Maja Säfström and her partner Daniel Widman live with their two kids in an old falu-red apartment building in…

Jonna Dagliden

Freelance journalist and lifestyle editor Jonna Dagliden Hunt and her photographer husband Christopher are two parts of the foursome behind the newly established eyewear brand…

Anna Axelsson

The owner of Stockholm’s most trend-setting breakfast spot has cookbooks on her nightstand, feels spoiled when she gets a chance to lie in and starts the day with…