About Midnatt

Conscious bedding for sweeter dreams

Midnatt is a Swedish brand offering bed linen in crisp organic cotton for both children and adults. A washed-out favorite shirt and a duvet cover that’s been used for several generations at a family summer house inspired our collection.

Our ambition is to always give your bed a contemporary look where colors can be combined just the way you want. Colored sheets and pillowcases are sold separately to make it easy for you to complete and update your bed with the stuff you already have.

Our stone-washed finish gives the linen a beautiful structure with preserved softness and that our cotton is organic is a natural starting point for us.

Est. 2017

Our story

Stockholm-based Midnatt founders, Josephine Blix and Louisa Hammarbäck, go way back as work soulmates and creative duo. Their journalistic backgrounds and a joint interest in aesthetics gave them many exciting years in the Swedish interior magazine world.

Somewhere between contemporary reports, colors and shapes, the idea to create a brand with a fresh take on soft trends appeared. Along came Midnatt, conscious bedding at friendly prices for all kinds of dreamy spaces.